Tastykakes – A Philly favorite now in Charlotte

By Tom Hanchett, Fall 2010

tastycakesMy co-worker Kevin bounced into the office the other day with big news.  “Tastykakes!  I’ve found Tastykakes in Charlotte!”

Kevin came to Levine Museum of the New South from a job in Philadelphia.  He’s happy in this new city, except … “Tastykakes,” says our colleague Angel, “Kevin’s always talking about Tastykakes.”

What are Tastykakes?  They are the Philadelphia variant of Little Debbies, Ding Dongs, Twinkies — little snack cakes with icing in a plastic wrapper. Definitely not health food.  But folks in the Philly area have been enjoying them since 1914.

To get this exotic treat in Charlotte, visit Philly Connection in Matthews.  It’s on Highway 51 at Independence Boulevard, sharing a parking lot with a Home Depot. Owner Matt and helper Rigo work the grill, making Philadelphia’s signature sandwich, the Philly cheesesteak.

The customer mix reflects today’s diverse New South.  Philadelphians who’ve moved to the Queen City. Southerners discovering this fabled food.  Latino work crews who appreciate the hearty sandwiches.

“Everything comes straight from Philadelphia — the sandwich stuff, the Tastykakes — shipped in by the Philly Connection franchise,” says Matt.

“Are you guys from Philly?” I ask.  “I came here from Lincoln, Nebraska,” says Matt.  I was studying engineering.  But I wanted my own business and I heard this franchise was available in Charlotte.   Rigo, he’s from Peru.”

Ah, the New South!

Philly Connection

Hours: 10:30 am – 9 pm seven days a week
1819 Matthews Township Parkway, Suite 600
Matthews, NC  28105
(704) 841-9545